2008 Ranking	Brand	2008 ABI score*
1	Microsoft	49.1
2	Google	47.4
3	Australia Post	45.3
4	Bunnings	44.7
5	Bonds	42.5
6	Cadbury	42.2
7	Nokia	41.2
8	Vegemite	40.6
9	Sony	40.0
10	McDonald's	39.2
11	Colgate	38.0
12	Coca-Cola	37.9
13	Target	37.6
14	Qantas	37.3
15	Holden	37.0
16=	IKEA	36.6
16=	The Body Shop	36.6
18	Kellogg's	36.4
19	Nestlé	36.1
20	Toyota	35.9

*The ABI score is an Index ranging from 0 to 100

Click here to request a summary of the 2008 results.